Planning for the Next Leap
Company Overview
Company Overview
Meta Platforms (formerly known as Facebook) is one of the world’s most recognisable social media and technology companies. Meta owns Instagram, as well as popular messaging services Messenger and WhatsApp. Its top three social media platforms have a whopping combined total of 5.8b users per month (FB: 2.8b, WhatsApp: 2b, Instagram: 1b). The company has also expanded into virtual and augmented reality products via its Facebook Reality Labs platform, and is investing heavily in the development of the Metaverse.
Investment Summary
- Best proxy for the Metaverse. Meta is heavily investing in technology’s next growth chapter, the Metaverse. This commitment and conviction is reflected in their name change from Facebook to Meta in 2021.
- Meta owns three of the world’s top social media platforms boasting a combined total of 5.8b users a month supporting its digital advertising business and growing online sales platforms.
- Meta’s huge customer reach, high user engagement, strength in data analytics, and targeted advertising allows Meta to enjoy strong secular growth, profitability, and cashflows.